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Posts Tagged ‘Michael Ma’

A False Assumption Made By Too Many Aspiring Entrepreneurs

In his best selling book, The E-Myth Revisited, Michael Gerber said that most people fell victim to the most disastrous assumption anyone can make about going into business. He calls it ‘The Fatal Assumption’.
That Fatal Assumption is: if you understand the technical work of a business, you understand a business that does that technical work.
In [...]